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Privacy Awareness on Facebook - Engagement on an International Privacy Policy
Max, Charles; Albanese, Claudia
2012In Morelli, Pierre; Pignard-Cheynel, Nathalie; Baltazart, Didier (Eds.) Actes du colloque EUTIC 2012 Publics et pratiques médiatiques
Peer reviewed
 

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Keywords :
Privacy; Social Networking; User-generated Content; Trust; Privacy Policy; Data property
Abstract :
[en] This small-scale study aims to raise some critical insights into ‘privacy awareness’, It discusses the need to set up an International Legal Framework for a Privacy Policy, which intends to protect users from disclosing personal information to the larger public, out of their control. A critical discourse analysis of Facebook ‘Data use Policy’ (2011) is targeting what FB declares as information they receive about users and the ways it is used by them and third parties. The analysis informed the drafting of a questionnaire which aimed, among other issues, to investigate the extent to which users know that i) Facebook collects data like time and place from content that users share and ii) users give Facebook permission to distribute information to third parties for developing new products and services or for advertisement by accepting the terms and conditions of ‘Facebook Data Use Policy’. The questionnaire was distributed to forty-nine Facebook users in Luxembourg. The analysis revealed that although 90% of the participants noticed the presence of user-tailored-advertisements, only 25% of them know that by accepting the terms and conditions of ‘Facebook Data Use Policy’, users give Facebook permission to distribute personal information to third parties for business purposes. While discussing some proposals and recommendations for user-based management of privacy settings, we conclude that information leakage in the form of distribution to third parties cannot be easily avoided if not by improving practices for drafting legally bounding policies. We call the attention of the scientific community for a more engaged and informed discussion concerning the setting up of an international legal framework for a privacy policy.
Disciplines :
Education & instruction
Identifiers :
UNILU:UL-CONFERENCE-2013-006
Author, co-author :
Max, Charles ;  University of Luxembourg > Faculty of Language and Literature, Humanities, Arts and Education (FLSHASE) > Languages, Culture, Media and Identities (LCMI)
Albanese, Claudia ;  University of Luxembourg > Faculty of Language and Literature, Humanities, Arts and Education (FLSHASE) > Languages, Culture, Media and Identities (LCMI)
Language :
English
Title :
Privacy Awareness on Facebook - Engagement on an International Privacy Policy
Publication date :
October 2012
Event name :
ENJEUX ET USAGES DES TIC Publics et pratiques médiatiques
Event organizer :
EUTIC
Event place :
Université de Lorraine, Metz, France
Event date :
October 17 – 19, 2012
Audience :
International
Main work title :
Actes du colloque EUTIC 2012 Publics et pratiques médiatiques
Editor :
Morelli, Pierre
Pignard-Cheynel, Nathalie
Baltazart, Didier
Publisher :
CREM, Metz, France
Edition :
Editions du centre de recherches sur les médiations (CREM)
ISBN/EAN :
978-2-7466-5447-1
Pages :
57-76
Peer reviewed :
Peer reviewed
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since 28 July 2014

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